Peak Run & Ride – Peak’s first step into the world of retail!

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New Trentham shop for Running, Cycling and Outdoor Adventure aims to help get the community active.

Peak Run and Ride, Staffordshire’s newest running and cycling shop will officially open on Saturday 19th September. With its aim to help build a community of runners and cyclist to help get the people of Staffordshire and Cheshire active!

The Trentham Shopping Village based shop, will be selling everything from bikes and running apparel to clothing and accessories.  Whether you are a lifelong runner or new cyclist, we accommodate all ages, abilities, and interests.  We’ll also be helping to get riders sitting comfortably on their new bikes with a Bike Fit service, and runners running more efficiently with a Gait Analysis service.

Sitting under the existing Peak brand established by Audley-based Managing Director Paul Ball, Peak: Run & Ride is set to dovetail perfectly with Peak, which is currently operating in ten different locations in the UK – including the southern entrance of The Trentham Estate with Trentham Treetop Adventures.

Peak currently operates in three sectors: outdoor adventures; education at four independent, Ofsted-registered schools where the emphasis is on an ‘adventurous’ curriculum; and as the largest provider of the Expeditions section of the Duke of Edinburgh’s Award scheme.

For a company which employs more than 230 full-time staff nationwide, the new shop at Trentham is an exciting opportunity.

Paul continues: “Retail is a great opportunity for Peak. Trentham feels like the perfect fit for us now with 3.5 million visitors a year and will work very well with all other aspects of our existing business, while also focusing on all things to do with cycling and running. Anyone stepping inside can expect to find the highest quality of product for sale here, topped-off with excellent service and advice. We’ll also be selling vouchers for Peak’s huge variety of activities across our outdoor centres”.

My business is all about building a community. We want to help existing runners and cyclists, but also help people run and ride with local cycling or running clubs through our local club finder.”

Store Manager Andy Gray said “We have worked really hard to handpick some great brands for our customers including bikes from Corratec, Focus, Forme, cycle clothing from Endura and LeCol, Kask helmets.  Running shoes from Asics, Sacony, Odlo and Miles Better clothing, along with nutrition products and more”

He continued “We’ll also be stocking a range of great mountain and eBikes that are becoming increasing popular.  My team will be able help customers get set up on the bike with a new Bike Fit service that’s free if you buy a bike from us.  What’s more we’ll give customers the opportunity to test ride our bikes near the shop. We’ll offer a running Gait Analysis service to help find the right running shoes for you so you can improve your fitness and run times.

Expert Store Mechanic Jacob Nicholls said “The shop will be offering bike servicing and repair packages to help you get back on the road if your bikes need some attention.  Along with the government Cycle to Work scheme that helps you make savings on new bikes and accessories as an employee benefit.  This is great as the scheme aims to cut congestion on the roads, improve the health of the nation and have a positive impact on the environment.”

To find out more, visit the Peak Run and Ride shop at the Trentham Shopping Village, visit the website at or follow us on Facebook @peakrunandride

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